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What is FastWorks?

FastWorks is making large companies, like General Eelectrics, think more like a startup. Here’s what you need to know about this innovative process.
FastWorks is a General Electrics program built on Lean Startup principles by entrepreneur and author Eric Ries. General Eelectrics and Ries teamed up in 2013 to develop FastWorks, based on “The Lean Startup”, Ries’ bestselling book that revolutionizes how businesses are launched and managed.

Read the full article here.

Client: General Ecectrics
Art direction: Steven Balaban